Our Philosophy
We partner with you to create a culture of success: increased loan growth, profitability, and member loyalty.
The 7 P’s
People: Put the right people in the right seat
Products: Offer products that are real, relevant, and relatable to attract more members, specifically millennials
Pricing: Take risk and price for the risk while mitigating risk
Programs: Offer the right programs to attract more members and more loans
Policies: Remove barriers to growth by evaluating and re-evaluating your policies
Processes: Evaluate and re-evaluate your processes to remove barriers, streamline, and improve efficiencies
Procedures: Evaluate and re-evaluate your procedures to remove barriers and simplify the member experience
Our Purpose
To partner with credit unions across the nation (small, medium, and large) to:
- To create win/win/win solutions: the credit union, the members, and the employees
- Create a dynamic sales and service culture to ensure long-term sustainable growth
- Integrate innovate strategies and programs to help credit unions increase loan growth, profitability, and member loyalty retention
- To help credit unions reach out into the communities to appeal to businesses and generate more quality profitable loans
- Engage staff to build strong relationships with members